Work
We’re the tech team for performance marketing agencies. Each one is a problem a design partner brought us, why it hurt, and the system we built to fix it.
2026The Ads Meta ForgetsBuilding the competitor history Meta’s Ad Library doesn’t keep.Case study
2026Paying to Find the 5%Ranking new concepts against past winners before any money goes in.Case study
2026One Video, Five Line ItemsReading ad results by creative and idea, not by line item.Case study
2026Copy, Paste, Lose the LikesLaunching batches of ads from a sheet, with clean names and one post ID.Case study
2026The 140-Budget ProblemTurning hand-edited Meta budgets across 15 ad accounts into software.Case study · Live
2026Judging Ads on Days, Not HoursWhat a budget optimizer should do when it looks back three or four days.Research note · In progress
2026Four Tools, Four NumbersA client report that reconciles Meta, GA4 and Shopify and reads by creative.Case study
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